SellM8 Shop In use by clients
An online shop that never sells what you do not have
An online shop platform for retail and wholesale. Stock levels come straight from the warehouse program, and couriers, payments, promotions and analytics are built in, with no third-party plugins.
- modules in the platform
- 46
- built-in courier connections
- 5
- built-in payment methods
- 6
- automated tests guard every release
- 1,800+
When a ready-made platform starts holding you back
If this sounds like your shop today, show it to us. You will see how it would run with accurate stock and wholesale in one place.
Book a demo-
A customer pays for an item that sold out an hour ago, because the shop and the warehouse do not talk to each other.
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You sell wholesale too, but trade customers order by phone because the shop shows only retail prices.
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For every new courier, payment method or promotion you go looking for yet another plugin.
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You ask for a change to the shop and are told that the template does not allow it.
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You do not know at which step customers abandon their order.
Online shop platform
What is SellM8 Shop?
SellM8 Shop is an online shop platform developed by T&B Technology in Bulgaria. It is installed separately for each merchant, handles retail and wholesale in one shop, and syncs both ways with the SellM8 Warehouse program. Couriers, payments, promotions and analytics are part of the platform, with no third-party plugins.
Who it is for
- Merchants who sell both retail and wholesale
- Companies with a warehouse that need accurate stock levels in the shop
- Shops that have outgrown a rented shop platform
A look at SellM8 Shop
Screens from the program itself, with sample data. The interface is shown in Bulgarian.
Why SellM8 Shop
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Stock is right because it comes from the warehouse
Products, prices and quantities are managed in the warehouse program, and shop orders flow into it automatically. The sync is two-way and runs on every change.
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Retail and wholesale in one shop
Companies register with their company number, you approve them, and they see wholesale prices, buy by the carton and get their own discounts. Retail customers buy from the same shop.
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Couriers and payments without plugins
Speedy, Econt, Sameday, DHL and BoxNow, cash on delivery, bank transfer, Borica, myPOS, Stripe and PayPal are part of the platform. We switch on the ones you work with.
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Promotions that follow the rules
Coupons, automatic discounts and promotions set from the warehouse. When a price is reduced, the shop shows the lowest price of the previous 30 days.
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The analytics are yours
See where visitors come from, what they search for and where they drop off — with funnels and heatmaps over the real page. The data stays in your own database.
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Fast on phones too
Pages are cached and images are served at the size the screen needs. In one of the shops the home page on a phone went from 28.9 MB to 1.1 MB (measured on 25 Sept 2026).
What is included SellM8 Shop
The full list — open the topic that interests you.
Storefront and search
- Products with variants — colours and sizes
- Filters and instant search suggestions
- Compare, wishlist and recently viewed
- Mega menu and page builder
Checkout
- One-page checkout, guest checkout included
- Quick order with just a name and a phone number
- Free-delivery threshold
Payments
- Cash on delivery and bank transfer
- Borica and myPOS
- Stripe with Apple Pay and Google Pay
- PayPal
Couriers
- Speedy — rates, offices and lockers, waybills and pickup requests
- Econt
- Sameday and Easybox
- DHL
- BoxNow
Wholesale
- Company registration with company number and VAT number check
- You approve each trade customer
- Wholesale and retail price modes
- Buying by the carton
- Quantity prices and per-customer discounts from the warehouse
Promotions and customers
- Coupons and automatic discounts
- Lowest price of the previous 30 days shown on price reductions
- Abandoned-cart reminders
- Double opt-in newsletter
- Product returns
SEO and AI search
- Sitemap, canonical and hreflang
- Structured data for products
- Product feed for Google Merchant
- An llms.txt file for AI assistants
- Redirect manager
Analytics
- First-party tracking, no external services
- Funnels and search analytics
- Heatmaps over the real page
- Shop statistics visible in the warehouse program
Admin and personal data
- Admin panel with a built-in manual
- Bulgarian and English, more languages on request
- Prices in euros
- GDPR export and erasure of personal data
Sales document under Ordinance N-18 (optional)
- A module for Bulgarian online shops that take card payments (Ordinance N-18)
- Sales registration document with a number and a QR code
- Prepares the monthly file for the National Revenue Agency
- Switched on after your accountant confirms the settings
SellM8 Shop compared with a rented shop platform
| What we compare | SellM8 Shop | Rented shop platform |
|---|---|---|
| Stock | Comes from the warehouse program, both ways | Entered separately or through an add-on |
| Couriers and payments | Part of the platform | Often separate paid apps |
| Wholesale | In the same shop — prices, cartons, company approval | A separate shop or an extra app |
| Changes to the shop | Made by the team that wrote the platform | As far as the template allows |
| Analytics | First-party, in the shop's own database | External tools |
| Your data | A separate installation and database | With the platform provider |
Questions about SellM8 Shop
Do I also need SellM8 Warehouse?
No — the shop works on its own. With the warehouse program, though, products, prices and stock are managed in one place and nothing is typed in twice.
Can we move our current shop?
Yes. Products, categories and customers are transferred, and the old addresses are redirected to the new ones so you keep your Google rankings. The migration plan is part of the quote.
Can I take card payments?
Yes — through Borica, myPOS or Stripe, including Apple Pay and Google Pay. We switch on the provider you have a contract with.
What does the Ordinance N-18 module do?
It is for Bulgarian online shops that take card payments: it issues a sales registration document with a number and a QR code, attaches it to the order email and prepares the monthly file for the National Revenue Agency. The module is off by default and is switched on after your accountant confirms the settings. Registration and filing remain the merchant's responsibility.
Is it suitable for wholesale (B2B)?
Yes. In SellM8 Shop companies register with their company number, you approve them, and they see wholesale prices, buy by the carton and get their own discounts. Retail customers buy from the same shop.
Which couriers does it work with?
The Speedy connection is in use in a working shop — delivery rates, offices, lockers and waybills. Econt, Sameday, DHL and BoxNow are built into the platform and are switched on during setup.
Who owns the data in the shop?
You do. The shop is a separate installation with its own database. The platform is used under licence, and the terms are set out in the quote.
How much does it cost and how long does it take?
It depends on the number of products, the couriers and payments we switch on, and whether the shop is connected to a warehouse. The price and the timeline are in the quote you receive after the first call.
Guides on this topic
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